Messe Frankfurt, a leading trade show production company, has purchased the Clean Show from the Clean Executive Committee. The Clean Executive Committee is comprised of executive directors and CEOs from the show’s five sponsoring associations:
- Drycleaning & Laundry Institute (DLI)
- The Association for Linen, Uniform and Facility Services (TRSA)
- Coin Laundry Association (CLA)
- Association for Linen Management (ALM)
- Textile Care Allied Trades Association (TCATA)
As a part of the acquisition, the five associations will maintain their close involvement and Messe Frankfurt aims to continue the Clean Show success story in the future. Riddle and Associates, led by trade show management veteran, John Riddle, has managed the Clean Show for decades and will manage Clean 2019 on behalf of Messe Frankfurt.
Clean 2017 attracted more than 11,000 trade visitors and 481 exhibitors to Las Vegas in 2017.Trade Show Executivemagazine recently awarded The Clean Show with its Fastest 50 Award in all three of its major categories: net square feet of paid exhibit space, number of exhibiting companies, and number of attendees. The first show produced by Messe Frankfurt will be held in New Orleans, June 20-23, 2019. Future events are planned for Atlanta and Orlando in 2021 and 2023 respectively. Joseph Ricci, Clean 2019 Chairman of the Clean Executive Committee and President of TRSA, said, “Thanks to its expertise in organizing events for the textile-care sector and its leading international position, we see Messe Frankfurt as being the right partner to ensure the continued development of the Clean Show and to position it optimally for the future.”
Messe Frankfurt will bring new technologies and a wealth of experience in managing trade shows to production aspects of the Clean Show. DLI will continue to sponsor and promote The Clean Show going forward and will continue to present educational seminars at future shows. DLI will also continue to staff its sponsor booth and host social gatherings including DLI’s Membership Reception. DLI will be represented on The Clean Show’s advisory council to offer guidance and input into the future.
Exhibitors and attendees will continue to enjoy all their favorite aspects of The Clean Show that they’ve always valued: live “working” exhibits supported by the traditional package plan; expanded educational sessions along with the best production values in the trade show industry.
In an environment of record valuations for trade shows, the opportunity to sell the show now puts DLI in a position to maximize the value of its long-time ownership stake in Clean – while leveraging the sale terms that maintain DLI’s role in the show including its sponsor booth, educational sessions, and signature social gatherings.
The financial security resulting from the sale will enable DLI to continue serving members for many years to come and accelerate the pursuit of DLI’s mission to help member drycleaners succeed.
Attendee and exhibitor registrations for Clean 2019 (June 20-23) are open now. If you haven’t registered yet, you may do so at Cleanshow.com. Book your stay at the Hotel Monteleone, DLI’s headquarters hotel, through the Clean Show housing bureau at https://book.passkey.com/go/DLI2019